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Reference Books
Amazon links to Strategy, Branding, Creative, Business, Organizational Development and Leadership books for your use and review.

Tree of Knowledge - Humberto Maturana

Understanding Computers and Cognition - Terry Winograd, Fernando Flores

Envisioning Information - Edward R. Tufte

Visual Explanations - Edward R. Tufte

The Visual Display of Quantitative Information - Edward R. Tufte

How Customers Think - Gerald Zaltman

Building Strong Brands - David A. Aaker

The Answer to How is Yes - Peter Block

Leadership the inner side of Greatness - Peter Koestenbaum

The 22 Immutable Laws of Branding - Al Ries, Laura Ries



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